Strategic communication
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GCS Evaluation Cycle
The GCS Evaluation Cycle provides a flexible framework for measuring success across all communication activities, promoting continuous learning and innovation […]
Published: 2024
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Advanced behavioural science for communicators
This advanced webinar will expand on the frameworks and techniques taught in the introductory webinar, building on participant’s knowledge of the COM-B model.
Published: 2023
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Understanding audiences: getting the best out of ourselves and others
This session goes through the main categories of audience segmentation and ensuring inclusivity, as well as practical tips.
Published: 2022
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What can Hollywood teach us about storytelling?
An essential skill for communicators, we learn how to use storytelling to make our communication style more credible and compelling.
Published: 2021
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RESIST 2 Counter Disinformation Toolkit
This toolkit will help support governments and communicators to effectively reduce the impact of mis- and disinformation through strategic communications. […]
Published: 2021
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High concern communications
Practical steps and a scientific theory to explain and recommend the best way to communicate during a crisis or situation of high concern.
Published: 2021
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Data science community
The Government Data Science Partnership (GDSP) brings public servants together to share their knowledge about data science.
Published: 2021
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The science and art of storytelling with Emily Tofield
Learn about the responsibilities of handling personal stories when campaigning for change.
Published: 2021
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Refreshed Strategic Communication Guide launched
The Strategic Communication: MCOM Function Guide has been updated to include current trends and strengthen best practice across the profession.
Published: 2021
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Introduction to Strategic Communications
This course is based on the government’s model for Strategic Communication called OASIS (Objectives, Audiences, Strategy, Implementation and Scoring) and you will have the opportunity to explore its 5 stages.
Published: 2021
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