SEO practitioner
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Strategic Communications with Clara Eaglen (GCS members access)
Clara Eaglen shares an overview of the roles and objectives of strategic communications as set out in the Strategic Communications MCOM Guide.
Published: 2021
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GCS Scotland In Conversation With… Graeme Donohoe on reporting a crisis (GCS members access)
Graeme Donohoe is a Senior External Communications Officer for the Foreign, Commonwealth & Development Office. Previously a newspaper journalist, Graeme is now responsible for highlighting the good work being carried out around the world by British people from the devolved nations.
Published: 2021
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Introduction to the Functional Standard, the bedrock of communication (GCS members access)
Henry Jamieson, Deputy Director in GCS, talks about the standards expected of the communications function in government, setting out the principles that underpin it and why it is the bedrock for our delivery and the measure of our success.
Published: 2021
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GCS Scotland In Conversation With…Chris Starrs on continuity management during a crisis (GCS members access)
Chris Starrs is Head of Corporate Communications at Police Scotland. In the past, Chris has worked at Glasgow City Council, where he played a key role in the logistical challenges surrounding the 2014 Commonwealth Games.
Published: 2021
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Introduction to internal communications with Russell Grossman (GCS members access)
Russell Grossman, Head of Professional for GCS Internal Communications, shares his taster course for junior to mid-level communicators.
Published: 2021
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SEO internal communication reading list (practitioner)
Explore the reading list for SEO professionals in internal communication.
Published: 2021
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SEO marketing reading list (practitioner)
Suggested book(s) for marketing Senior Executive Officers
Published: 2021
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Moving from internal communications to employee engagement
Free access webinar from Public Relations and Communications Association (PRCA) on employee engagement.
Published: 2021
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BBC podcast: the truth about fake news
Learn about fake news in this episode from the BBC Academy podcast.
Published: 2021
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OmniGov Academy
The portal includes introductory and refresher modules covering all key media channels, with each module taking about 30 minutes.
Published: 2021
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