Citizen experience

Length: 3 hours

Delivered by: Digital Remit

Continuing Professional Development (CPD) points: 10

Overview

This course aims to give participants the tools to create a great citizen experience. It is in four parts:

  • the key guiding principle of creating value for citizens
  • how to achieve attitudinal or behavioural impact
  • what marketing can teach us about the citizen experience
  • the need for better trust, not more trust.

Learning objectives

With this course you will learn to:

  • recognise the importance of creating value
  • understand the way individuals make decisions
  • map and improve the citizen experience of government
  • apply best practice in earning public trust.

Book your place

The training is a half day, hosted on Zoom. It is highly interactive, with small groups of delegates, and regular screen breaks.