CIPR

The Chartered Institute of Public Relations (CIPR) is a professional body for PR practicioners.

Becoming a Chartered Public Relations Practitioner

If you have completed three years of GCS Learning and Development, you are eligible to become a Chartered Public Relations Practitioner.

What is chartered status?
Most established professions have chartered status, and everyone understands the value of a professional opinion from a chartered accountant, a chartered surveyor or a chartered engineer. In public relations, chartered status is more recent, and not yet established as the norm. It is however, as in other professions, the main accreditation of experienced professionals, and the Chartered Institute of Public Relations plans to make chartered status the norm for experienced practitioners within the next decade.

Why become chartered?
Chartered status is a simple, portable accreditation that you can transfer to a new employer, wherever you go. It represents the highest form of professional accreditation for those working in public relations and communication and confers equivalent status to the title chartered accountant or chartered surveyor. It carries the protected designatory letters Chart. PR. Many people working in public relations began their working life in another field, or have not done any kind of assessment for a long time. People in this position find chartership a welcome validation of their experience, knowledge and leadership ability.

How to become chartered
You will need a copy of your learning log or personal development plan (PDP), signed by your manager, for the last three consecutive years.

Complete a membership application for the CIPR, online or using a printed form (https://www.cipr.co.uk/content/join) and send a signed scan of your L&D record to membership@cipr.co.uk (Some GCS members are already CIPR members, either individually or through Corporate Affiliate schemes with e.g. Crown Prosecution Service, HMRC, the Ministry of Defence, Office of the Public Guardian, and The Valuation Office Agency. For new joiners, CIPR membership costs £235 per year).

Once you are a member, you need to sign up for CPD and begin recording your learning on the CIPR system. Whenever you want to, you can sign up for a Chartership Assessment Day (https://www.cipr.co.uk/content/cpd/chartered-pr-practitioner/how-apply) and prepare for the assessment using the materials the CIPR sends you. The Assessment Day costs £400+VAT.

Once you pass the assessment you become a Chartered Public Relations Practitioner. This status is retained as long as you remain a CIPR member and continue to log your CPD on the CIPR system.

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