Introduction to government communications with Alex Aiken

Overview

Alex Aiken, Executive Director of Government Communications, sets out his vision for GCS and expectations for each communicator – sharing his own career story, and his top tips for communicating in modern Britain.

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Learning objectives

In this webinar, you will learn:

  • The history of government comms
  • What the Government Communications Service is responsible for, and how the GCS delivers on its objectives
  • The 5 D’s of modern communications

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