Union and devolution communications

Continuing Professional Development (CPD) points: 2


Anna Macmillan, Director of Communications at the Scotland Office, shares the basics of the governance of the UK and how we can most effectively tell a positive story about what the government delivers for people everywhere.

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Learning objectives

In this webinar, you will learn:

  • How the UK government and media fit together
  • How to work with territorial offices
  • Key do’s and don’ts of working with the different nations

Next steps

You can:

  • Read Delivering excellent in partnership marketing
  • Watch Communicating Locally
  • Watch The lost art of listening: the missing key to democratic and civil society partnerships
  • Watch TED talk: Political campaigning in the digital age


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