Public Service Communications Awards 2020 winners announced

The Public Service Communications Academy today continues its proud history of recognising the achievements of communicators across the public sector, with the Public Service Communications Awards.

The Public Service Communications Awards were presented in a virtual ceremony by Alex Aiken, Executive Director for Government Communications, Alix MacFarlane, LGcomms chair and Francis Ingham, Executive Director at LGcomms and Director General of the Public Relations Communications Association (PRCA).

The awards, staged jointly by the LGcomms and the Government Communication Service (GCS), recognise the achievements of communicators in the public sector. 

Alex Aiken commented:

“Each year, the awards celebrate teams and individuals who have delivered innovative and impactful communications, to support policy delivery at a national, regional and local level. 

“As one of the judges, I can share first hand that the standard of this year’s entries was extremely high. We had 105 entries across the 6 categories, demonstrating the best in public service communication, which made choosing the winners a tough task, in a tough year.

“Every year, public service communications professionals demonstrate their resilience, commitment and expertise, but this year many in our communications community have gone above and beyond. And so this year at our awards we recognise these achievements.”


This category recognises the use of data and insight in building deeper connections with audiences.


Royal Air Force, Ministry of Defence; Battle of Britain 80.


NHS, South East London Clinical Commissioning Group (CCG); Free Your Mind Campaign. 


London Borough of Havering; Doing My Bit.


This category recognises digital capability, regardless of communications discipline.


Monmouthshire County Council; Help Us to Help Your Communities.


Army Communications, Ministry of Defence; Army Skills for Life.


Government Digital Service, Cabinet Office; Making Accessibility Everyone’s Priority.


This category recognises communications that build direct relationships with audiences. 


Caerphilly County Borough Council; Free School Meal Home Delivery.


HMRC; Coronavirus (COVID-19) Business Support Scheme.


Peterborough City Council; Rapid Response Communications.


This category is important for all communicators, as the skill-sets necessary are constantly changing.


Professional Standards, Government Communication Service, Cabinet Office; Supporting Our Colleagues During a Pandemic. 


Neath Port Talbot Council; Safe and Well Campaign.


Corporate Communications Team, Ministry of Justice; COVID-19 Communications.

Diversity and Inclusion

Public sector communicators are uniquely positioned to bring people together. This category celebrates the power of communications.


Hackney Council; Stamford Hill COVID-19 Communications.


Department for Transport; It’s Everyone’s Journey.


Office of the Public Guardian; Your Voice, Your Decision.


This category recognises unity, working together across discipline, team and organisational boundaries.


Maritime & Coastguard Agency and Seafish; Home & Dry.


London Borough of Waltham Forest; Shop Local.

Bronze (joint)

Isle of Wight Council; NHS Covid-19 App Trial and City of York Council; COVID-19 Outbreak Management.

Find out more about the awards on the LGcomms website.

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