Campaigning

GCS Campaign of the Month Winner October 2021
Congratulations to Defra’s internal comms team for winning the GCS Campaign of the Month, for their ‘Percy the Pensions Puffin’ campaign.

Published: 2021
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- Campaigning
GCS and its award-winning marketing campaigns
Conrad Bird, Director of Campaigns and Marketing at Cabinet Office, highlights 2 campaigns that represent the best of government marketing.

Published: 2021
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- Campaigning
- Marketing
Social media security awareness for Civil Service accounts
The Government Communication Service (GCS) has published a new piece of guidance on social media security for government communicators.

Published: 2021
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The science and art of storytelling with Emily Tofield
Learn about the responsibilities of handling personal stories when campaigning for change.

Published: 2021
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5 steps to building generational change
Alex Aiken, GCS Executive Director, reflects on a new approach to public service communication following Brexit and the COVID-19 pandemic.

Published: 2021
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Census 2021: creating an accessible and inclusive campaign
Jo Parry from the Office for National Statistics (ONS) talks about what his team did to make the Census 2021 accessible.

Published: 2021
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Strategic Problem Solving and Objective Setting Course
In this half-day course, learn to identify the role of communication in delivering policy/programmes, direct your campaigns and set a metrics framework.

Published: 2021
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Campaigning Excellence
Campaigning Excellence teaches participants how to plan, implement, and evaluate a successful government campaign using the OASIS Framework.

Published: 2021
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Introduction to Communications
Introduction to Communications teaches participants about the important role that communications play within government.

Published: 2021
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Digital Communications
Digital Communications teaches learners about the important role digital communications play within government.

Published: 2021
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